The Twenty-one Events company
It's all in the details.
About 21
The story of The 21 Events Company began with two women, a road, a destination, and a passion for creating unforgettable experiences.
Originally founded as 21 Tours & Events Co., the company was inspired by Ontario’s scenic Kings Highway 21, which runs alongside the beautiful blue water shores of Lake Huron — a region known for its incredible breweries, wineries, cideries, and hidden gems. It was here that 21 began creating memorable journeys, bringing hundreds of groups together to explore, connect, and experience everything Southwestern Ontario had to offer.
What started as curated tours quickly evolved into something much bigger: a company built around the art of creating experiences. From brewery and winery tours along Highway 21, to luxury shuttles, helicopter adventures across the skies, and immersive celebrations, The 21 Events Company has continued to push boundaries and redefine what an experience can be.
Today, 21 has transformed into an experience provider like no other — creating corporate events, gala celebrations, fundraisers, community experiences, and unforgettable moments that bring people together. We believe every experience should have purpose, personality, and a lasting impact. Through creativity, connection, and flawless execution, we bring every vision to life — because it’s all in the details.
While the road that inspired our name will always be part of our story, the journey continues to evolve. Today, The 21 Events Company is proudly led by co-founder, President & CEO, Teri, who continues to build on the company’s original vision while guiding 21 into its next chapter. Whether we’re taking guests somewhere new, celebrating a milestone, or creating an event that leaves a lasting impression, our purpose remains the same:
To create experiences that connect people, inspire moments, and become stories worth sharing.
Meet Teri Egerdeen
With more than 20+ years of experience in the events industry, Teri Egerdeen is a passionate experience creator, entrepreneur, and is the driving force behind The 21 Events Company. Her career has been built around one belief: the most impactful events are the ones that create genuine connection and leave people with a story to share.
Throughout her career, Teri has designed and delivered experiences ranging from intimate gatherings to large-scale corporate events, gala celebrations, fundraisers, and community experiences. Her expertise spans strategy, event design, operations, partnerships, and execution — with a reputation for bringing creative ideas to life while ensuring every detail is thoughtfully considered.
As President & CEO, Teri continues to grow The 21 Events Company into an experience provider like no other — evolving from its roots in curated tours along Ontario’s Highway 21 into a full-service event company specializing in corporate events, celebrations, fundraising experiences, and unique moments that bring people together.
Known for her attention to detail, collaborative approach, and passion for exceeding expectations, Teri believes that the magic of an event often happens behind the scenes. When she’s not creating unforgettable experiences for clients or putting on events for 21, Teri is dedicated to building community, supporting local businesses, and creating opportunities for people to connect, celebrate, and be inspired.
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